Agency: FleishmanHillard

social media • illustration

Google maps pokémon challenge - April fools

Working with the social team, I got the opportunity to design the Google Maps Pegman for this short event. Using reference from the Pokémon series, I came up with the Professor Oak Pegman. His design was used throughout the week long event to promote and inform followers on various social channels, and he would eventually become the face of the April Fools campaign showing up on various media sites promoting or talking about the event. Below you will see the original build that was used and an alternative matching the Ash Ketchum character from the series that was never used in any materials.